Drone Video is A Hole In One
By Andrew Wahl, CEO
The various uses of aerial drone video and photography is amazing. This article examines how aerial drone video is changing the golf industry. TopShot recently provided aerial drone video to TeeOff.com. TeeOff used the video for a marketing campaign. Jack Barfell explains why aerial drone video is so effective in golf:
“This type of creative content allows golf course owners to showcase their facilities in a unique and memorable way. Being able to have a birds eye view of a golf course allows players to really get a feel for the course without actually touching foot on the first tee. Content like this gets people excited to golf.” – Jack Barfell, TeeOff.com.
This is a technology-driven world. Golf gives players and enthusiasts a connection back to nature. Aerial drone video and photography is a union of technology and nature.
Marketing Golf Courses with Drone Video:A golf course is a business, and its success depends on the number of members and golfers who use the course. Today, most golfers look online to select a new course to play. Aerial drone video provides a great way to showcase golf course features. The video provides a quick and exciting view of the golf course’s enticing features. Golf courses that use aerial drone video for marketing are seeing increased business.
The Interactive Experience:Golfers are looking for that edge to determine which club to use when setup for a particular shot. Aerial drones can map the course to provide golfers with an interactive experience. This provides the golfer with an opportunity to decrease their strokes on the course. Such a feature may be a deciding factor for a golfer who wants to join a club.
Golf Course Maintenance and Cost:Maintaining a course’s beauty comes at a high cost for maintenance. Aerial drone video can provide great insight into the health of various parts of the course. Aerial drones are also used to analyze irrigation and health unseen with the naked eye. These visual tools help course management determine several things such as:
- Plant health
- Where to focus attention
- Necessary skills
- Number of workers needed